Capabilities

Public Relations

We have extensive experience in developing and activating PR campaigns tailored to meet our clients’ unique business objectives. Our approach to conceptualizing and implementing effective communication strategies includes;

Conducting primary and secondary research

Analysing clients’ target audiences and stakeholders

Understanding clients’ vision and strategic essentials

Determining desired perceptions

Our team is empowered to develop influential campaign goals, create key brand and service messages, as well as identify and activate the relevant communication channels necessary to achieve meaningful business results.

Over the years, we have developed strong relationships with a range of media houses and we take a very hands-on and personal approach to achieving media coverage.

While we accept the importance and value of a media release in communicating a message, we also offer a more proactive approach personally briefing journalists and actively pitching opportunities.

We therefore place huge emphasis on measuring the impact of our PR campaigns over time on brand equity, reputation and most importantly value for money. We focus:

  • –// Media relations
  • –// Press releases
  • –// Product launches
  • –// Sponsorship
  • –// Crisis management
  • –// Corporate literature and annual reports
  • –// Organizing media lunches, conferences and launches
  • –// Creative conceptualizing of media engagement activation
  • –// Writing and compilation of newsletters and internal magazines
  • –// Liaising with the media – print, broadcast and online

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Plot 128 Old Kira Road,
Opposite White Flats Bukoto.
P.O. Box 26659, Kampala – Uganda

+256 (0) 754 072 115
+256 (0) 774 275 069
info@savaraint.com

© 2020 Savara International Ltd.

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